Energy 106 is Belfast’s home for today’s best dance and yesterday’s biggest throwbacks a high-energy, feel-good sound that’s fresh, vibrant, and always on the move. Broadcasting on DAB+ Digital Radio and available via online streaming, mobile app, smart speakers and smart TVs, we reach listeners wherever they are on the go, at home, and everywhere in between.
With familiar voices and a playlist blending the hottest current dance tracks with iconic throwbacks from the last 30 years, Energy 106 connects with an active, music-loving audience (core 25-45) who live for nightlife, festivals, and staying in the loop.
Based in the heart of Belfast, we stay connected to the pulse of the city building meaningful partnerships, hosting exciting events, and delivering engaging content across on-air and social, with competitions and features that keep listeners locked in.
Energy 106 broadcasts on DAB Digital Radio across Belfast, Lisburn, Newtownabbey, Holywood, Dundonald, Carryduff, Greenisland, Carrickfergus, Hillsborough, Newry, Banbridge, Rathfriland, Castlewellan, Warrenpoint, Rostrevor, Kilkeel, Crossmaglen, Forkhill, Bessbrook, Camlough and Mayobridge.
plus online streaming and smart speaker listening.
Radio is a familiar, regulated environment your ad appears in trusted content, not next to risky posts or clickbait.
Hearing your message repeatedly builds recognition and recall so customers remember you when it’s time to choose.
We broadcast in Belfast, to Belfast so your ads reach local listeners who can actually visit your shop, venue or service area.
Radio fits into real life driving, working, training, shopping so you reach people when screens aren’t an option.
A strong voice, music and a clear offer create “theatre of the mind” that makes brands feel bigger and more credible.
Radio sparks awareness and curiosity then people search, click, follow and buy. It works brilliantly alongside social.
Broadcast on DAB+ across Belfast and key surrounding towns plus always-on listening via app, smart speakers, and online stream.
High-energy dance fans who are active, social, and tuned in for 20+ hours a week-perfect for brands that want attention and action.
Seamless, in-house produced ad delivery with custom sound built to keep listeners locked in (with +22% retention vs traditional ads).
57,000+ social followers, promos, giveaways, and events, giving your campaign multiple touchpoints beyond a 30-second spot.
