Email Templates – Ad Script Approval

Template 1: Send 30s ad script for approval #

Subject: Your Energy 106 30s ad script – quick approval

Hi [First Name],

Hope you’re well! As promised, here’s the ad script for [Business Name] on Energy 106.

When you get a moment, could you reply with either:

• APPROVED 
  or
• any changes you’d like (bullet points are perfect)

Ad script:
[PASTE SCRIPT HERE]

If you’d like, tell me the tone you prefer (friendly / upbeat / more serious) and I’ll match it.

Thanks a million,

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Template 2: Gentle chase (24-48 hours later) #

Subject: Quick check-in: ad script approval for [Business Name]

Hi [First Name],

Just a quick one – did you get the second ad script I sent over for [Business Name] on Energy 106?

To keep everything on track for [Start Date], we just need your reply with either APPROVED or any tweaks you’d like.

If it’s easiest, you can literally reply with one word: APPROVED 😊

Thanks!

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Template 3: Updated script after changes #

Subject: Updated Energy 106 ad script – ready for approval

Hi [First Name],

Thanks for the notes – all updated!
Here’s the refreshed version based on what you asked for:

• [Change 1]
• [Change 2]

Updated ad script:
[PASTE UPDATED SCRIPT HERE]

If you’re happy, just reply APPROVED and we’ll get everything moving for you.

Cheers,

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Template 4: Approval received (confirmation) #

Subject: Approved Next steps for your Energy 106 advert

Hi [First Name],

Amazing thank you! I’ve marked the ad script as approved.

Next up, we’ll get it recorded/produced, and we’re still on track to start [Start Date].

If anything changes (offer dates, website, phone number, opening hours), just hit reply and I’ll update it before it goes on air.

Thanks again,

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Template 5: Start date at risk (friendly but clear) #

Subject: Quick approval needed today to start on [Start Date] 🙏

Hi [First Name],

Hope you’re well! Just a heads-up – to start your advert on [Start Date], we need approval of the 30s script today.

Could you reply with either:

• APPROVED 
  or
• the changes you’d like

30s ad script:
[PASTE SCRIPT HERE]

Thanks so much – once approved we’ll get it moving straight away.

Cheers,

---

Template 6: Missing brief details (so we can write the 30s script) #

Subject: Quick details needed to finish your Energy 106 30s ad script 😊

Hi [First Name],

No rush, but to finish your 30-second ad script, could you confirm a few quick bits for me?

1. The main offer/message (and any end date):
2. Best call-to-action (phone / website / visit):
3. Opening hours (if relevant):
4. Any must-say wording / tagline:
5. The vibe you want (upbeat / premium / friendly / urgent):

As soon as I have these, I’ll send the script over for approval.

Thanks!